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Event Management Resources
Insights, tips, and best practices for event organizers
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Browse our latest articles on event management, marketing, and technology.
Virtual Event Planner ｜ 虛擬活動策展人的成功心法 | EventX Blog
July 06, 2023
Virtual Event Planning 提供了一種靈活、可擴展、可客製化的活動規劃方式，使人們能夠在虛擬環境中參與各種活動。而 Virtual Event Planner 在其中扮演了各種重要的角色，並負有多項核心職責。
什麼是企業活動？常見的企業活動有哪些？優質的企業活動規劃就交給 EventX | EventX Blog
July 02, 2023
舉辦企業活動是企業維持跟客戶及員工關係的好方法，好的企業活動不但可以凝聚團隊向心力，還能打造最有效的雙向互動，讓公司展示產品及服務，同時也可以為公司吸引新的客戶！
Leads 潛在客戶有什麼重要性？開發潛在客戶的六大方法 | EventX Blog
July 02, 2023
大家都知道，設法開發潛在客戶，是有效拓展業務的方式之一。不過，當你對開發潛在客群的技巧不熟悉時，這件事可能就會是一項挑戰，本文將介紹開發潛在客戶的五種方法，讓你能快速地找到精準的潛在客戶！
不可不了解的元宇宙音樂產業趨勢：元宇宙中的虛擬演唱會 | EventX Blog
July 02, 2023
元宇宙中的虛擬演唱會已經愈來愈受歡迎，粉絲們在家不用出門就可以觀看他們最喜歡的音樂家現場表演，這是一個不可忽略的產業趨勢。
巧用 Email 行銷宣傳活動，EventX 教你 5 招最有效的 Email 行銷術！ | EventX Blog
July 02, 2023
我們每天幾乎都會收到上百封 Email，也養成了查看電子信箱的習慣，而我們的客戶也是如此，這也是為什麼 Email 行銷到現在仍被認為是最穩定不敗的行銷術，Email 行銷如今還是被許多活動的籌備團隊視為最有效宣傳活動的行銷策略之一。
什麼是 Remarkting 再行銷？一篇搞懂優缺點與常用手法！ | EventX Blog
July 02, 2023
再行銷指的是針對已經與你的品牌接觸的客戶，採取相關的策略，刺激你的品牌希望客戶進行、且客戶也會有興趣的進一步行動（如鼓勵他們購物、按讚、成為會員等）。
NFT 是什麼？為什麼 NFT 有巨大商機？如何用 NFT 搭上元宇宙經濟熱潮？ | EventX Blog
July 02, 2023
近年來加密貨幣、區塊鏈的技術高速發展，元宇宙、 NFT 也成為最近的熱門話題，許多企業也開始使用 NFT 作為行銷手段，一起來看看如何透過 NFT 行銷來為品牌創造元宇宙商機！
B2B 行銷 (B2B marketing) 是什麼？行銷策略與方法一次掌握！ | EventX Blog
June 28, 2023
B2B 是 Business to Business 的縮寫，是「企業對企業銷售」的意思。「Business （企業）」包含所有以組織、商家為主體的企業，像是一般公司、電商平台等。B2B 行銷，就是在描述「企業對企業銷售的過程」中，可以用的銷售策略、手法。
CSR 活動規劃：企業 CSR 活動該怎麼做？ | EventX Blog
June 28, 2023
企業社會責任 (CSR, Corporate Social Responsibility) 是指企業秉持「取之社會、用之社會」的精神，在營利之餘透過對社會與環境的永續發展有貢獻的自主行動，展現對投資人或社會大眾的責任。換句話說，在強調「永續經營」的企業方針中，CSR 是永續經營的核心理念。
Introducing New Feature: 3rd QR code Scanning in EventX Check-In App | EventX Blog
June 23, 2023
We are thrilled to announce that our latest version of Check-in App supports Custom QR Code generated by 3rd party registration system.
EventX Awarded in HKECIA Industry Awards of Excellence 2026 | EventX Blog
June 12, 2023
We are thrilled to announce that we have won the HK Exhibition & Conference Industry Association's Outstanding Award for Innovation and Digitalisation
The Science of Attendance: What Drives People to a Business Events | EventX Blog
June 12, 2023
Discover the strategies for designing an event that is more appealing to attendees, and get known to some tips on how to entice your audience to attend
Gameover, E3! Why Industry Titans Are Going Solo With Their Own Events | EventX Blog
June 09, 2023
E3 2026, scheduled for June 13-16, stands cancelled, marking a pivotal shift in the industry's traditional event structure.
The Impactful Role AI Will Play in Your Next Event – It's Not What You Think! | EventX Blog
June 08, 2023
Artificial Intelligence (AI) is poised to bring about significant changes to the event industry, altering the ways events are conceptualized, organized
Manage Your ROI Wisely Through a Comprehensive Virtual Event Platform | EventX Blog
May 25, 2023
Managing ROI through a virtual event platform doesn’t have to be complicated. Learn how to play it smart with the right platform for you!
Corporate Event Planning: 3 Secrets For A Successful Event | EventX Blog
May 24, 2023
Corporate event planning is a skill that requires setting an objective, focusing on engagement, and meeting your event KPIs. Learn all about it with ou
2026년 B2B 마케팅을 위한 성공적인 온라인 행사 필수 지침서 | EventX Blog
May 15, 2023
B2B 마케팅을 위해 온라인 행사를 진행하는데 필요한 모든 것을 알아보자! 어떤 종류의 포맷을 활용할지, 성공적인 행사를 위해서는 어떤 도구가 적합한지 그리고 진정으로 고객의 기억에 남는 행사를 만들려면 어떻게 해야 할지 확인해보자!
2026 線上活動終極指南：如何舉辦一場成功的線上活動 | EventX Blog
May 11, 2023
虛實整合活動結合了傳統的線下實體活動跟最新流行的虛擬活動，讓與會者有更多選擇，這種新模式的熱度正持續攀升。71% 的活動主辦單位在實體活動回歸後，仍然選擇以數位方式舉辦活動。
想省廣告費？一次學會 Inbound Marketing 集客式行銷策略、做法 | EventX Blog
May 11, 2023
對一些中小型業主來說，不免會擔心無法負擔高額的廣告費，也怕不投廣告就會沒流量，這時候 Inbound Marketing 就給了業主新的選項。透過集客式行銷的思維，經營好優質的內容，幫助品牌自主獲取流量。
B2B Event Lead Generation: A Complete Guide | EventX Blog
May 11, 2023
According to Content Marketing Institute (CMI). 85% of B2B marketers use leads to grow their business. Therefore, leads are essential for B2B business
如何有效收集潛在客戶名單（leads）？最完整的B2B, B2C 名單行銷策略及案例解析 | EventX Blog
May 11, 2023
對於許多公司來說，客戶就是公司業務最重要的命脈，如何能不斷獲取有效的潛在客戶將是銷售是否能持續成長的關鍵。本文由在名單行銷領域經驗超過10年的資深行銷專家所撰寫，一次告訴你如何有效的收集並管理潛在客戶名單，為公司創造最大的價值。
Lead Generation - How to Generate Sales Leads: The Ultimate Guide 2026 | EventX Blog
May 11, 2023
This article was written by a senior marketing expert with over 10-year experience in leads acquisition. It provides insights on how to effectively acq
Virtual Marketing: How to Choose the Best Social Media Advertising Platform | EventX Blog
May 10, 2023
Compare the top social media advertising platforms for virtual event marketing. Learn which channels deliver the best ROI for your event promotions.
How do you draft an event proposal for virtual events in 2026? | EventX Blog
May 09, 2023
Learn how to draft a winning event proposal for virtual events. Step-by-step guide covering budgeting, planning, venue selection, and execution strateg
전문적인 PCO 업체 고르는 방법 l EventX 이벤트엑스 | EventX Blog
May 07, 2023
성공적인 행사 주최를 원한다면 반드시 명확한 기준을 토대로 전문적인 PCO 업체를 선별할 수 있어야 하죠. 행사 주최자들이 PCO 업체 선정 시 고려해야 할 체크리스트와 행사 관리 솔루션을 이벤트엑스가 알려드립니다. pco 업체, pco 협회, pco 업체 순위
What is Event Apps & App Builder? | EventX Blog
May 03, 2023
The benefits of event apps are an important consideration if you are looking to invest in one for your company. Learn what these apps can offer here!
How To Make A Con Call Like A Pro! | EventX Blog
April 28, 2023
This post will discuss the different types of con calls and how to make them like a pro. We will also provide instructions on setting up a call meeting
Thanks to you, 'Event & Marketing Trends 2026' was a success! | EventX Blog
April 28, 2023
EventX is proud to present ‘Event & Marketing Trends 2026’ alongside ReThink, Hong Kong Computer Society, KPMG, Booking Radar, Cyberport, and Community
Jargon/Terms You Must Know Before Planning an Event in 2026 | EventX Blog
April 27, 2023
Discover the essential jargon you need to know before planning a successful hybrid event. From virtual attendees and hybrid sessions to virtual engagem
10 Best & Free Webinar Software/Platforms | EventX Blog
April 26, 2023
Need to plan a webinar? Here is a comprehensive step-by-step guide & a free webinar software to help you plan a successful webinar more efficiently!