Going forward, we are very keen to enhance the possibilities of live video. One element we hope to introduce later this spring is data enrichment, which will greatly improve customer journeys. When we launch our live video tool, vendors will be able to see who is present in their booth and anything they say in chat. But when we launch our data enrichment features, vendors will be able to get immediate feedback from the activities of booth visitors, such as notifications on what products they are viewing. By combining up-to-the-moment updates with a live video response, we will provide an informed experience that crosses the boundaries between traditional and digital vendor experiences.
Innovations like these are only the start of what our product team has planned. As EventX continues to provide event organizers and attendees with the best virtual event platform in Asia, we promise to never stop innovating. If you want to stay on top of what we cook up for events in the future, subscribe to our newsletter today.